The concept for Patient Stories is to cast a wide net.

Based on analysis of the member profile data, peer groups will emerge.

Subsequent data collection will focus on the needs and nuances of these peer groups.

Based on analysis of the peer group data, sub-groups will emerge...

Eventually, anonymous and de-identified data will be available to shine a light on commonalities and differences that describe the patient journey for 'patients like me'.

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Ultimately, this approach requires large numbers of participants to transform from an initiative to satisfy curiosity to validated research for use in personalized healthcare and clinical research.